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Tagged With: Social Measurement

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■ Social Media■ Social Measurement

New social media features and updates to know this week

Enhanced AI-powered tools on X, Meta and TikTok.

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■ Social Media■ Social Measurement

By the Numbers: The state of Threads one year later

It hasn’t dethroned X yet — but Threads has made its mark.

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■ Social Media■ Social Measurement

By the Numbers: These are the social media apps Americans use most for news

But few people actually head to social media looking for news.

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■ Social Media■ Social Measurement

New social media features and updates to know this week

Including a big-picture look at Instagram and AI.

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■ Social Media■ Social Measurement

By the Numbers: The posts that get the most engagement on LinkedIn

The data may surprise you.

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■ Social Media■ Social Measurement

7 steps for setting social media goals and strategies

Put in rigor, get out real results. 

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■ Social Media■ Social Measurement

The Daily Scoop: The rise of antisemitism and Islamophobia on social media

TikTok and X in particular are facing weighty battles over anti-Jewish content.

■ Social Media■ Social Measurement

New social media features you need to know this week  

Updates from Twitter, TikTok, WhatsApp and more.

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■ Social Media■ Social Measurement

PR Daily Award winner: Social media drives attention to Hallmark holiday movie

Hallmark used the power of social media to gain visibility and drive engagements through a sweepstakes contest that promoted a special two-part movie event.

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■ Social Media■ Social Measurement

Ragan Awards: North Face wins big with #MoreThanAJacket

The North Face invited its brand fans to share the ways in which its gear proved to be more than just a jacket. The outdoor brand generated more than 14 million organic impressions and 3.9 million social interactions.

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■ Social Media■ Social Measurement

Checklist: How to conduct a social media audit

Make your social media channels work for you in 11 easy steps.

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■ Social Media■ Social Measurement

5 things you must cover in your social media guide

When outlining the voice and branding of your social media channels, here are some essential elements to consider.

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